Home Staging helps Seattle area home get full price offer in one day

by Debra Gould on April 16, 2008 · 0 comments
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Living room before stagingProfessional Home Stagers have the ability to imagine what even the worst room can look like with the right color, furniture, lighting and accessories.

That’s not easy to do if you don’t have the right eye for it.

For home sellers, it’s especially difficult to view their home as a highly critical buyer will. They are too emotionally involved in the house, the contents, the memories of living there, why they need to move, etc.

Home Stager Debra Rowley of Debra Rowley Interior Staging saw this living room when it was filled with construction debris.

She was able to create the right contemporary look to attract a full price offer at the first open house for this $945,000 Seattle area home!

Living room after staging

Home staging is all about romancing the home buyer, which is especially necessary in slow real estate markets.

Prospective buyers shop with logic but they buy on emotion.

Unless they walk into a home and make an emotional connection with it, they won’t make an offer. Especially in a buyer’s market when they feel no pressure to act quickly because there are so many other homes to choose from.

Debra Gould, the Staging Diva

Debra Gould, The Staging Diva®
President, Six Elements Inc. Home Staging

Internationally recognized home staging expert Debra Gould is president of Six Elements and creator of the Staging Diva Home Staging Business Training Program with 750+ Graduates worldwide. She is the author of “Staging Diva Ultimate Color Guide: The Easy Way to Pick Colors for Home Staging Projects”, and “Staging Diva Ultimate Guide: Creating The Perfect Portfolio to Sell Your Home Staging Services”.

Debra also offers a Directory of Home Stagers to help homeowners and real estate agents locate home stagers who will decorate homes to sell quickly and for top dollar.

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Home Staging Resources

“Staging Diva Home Staging Consultation Checklist with Room-By-Room Client Planning Forms” by Debra Gould takes the guess work out of how to do a home staging consultation and lets you fill in the blanks as you go through a home. You’ll learn the techniques and process the Staging Diva has used successfully in hundreds of homes, and how to avoid doing time wasting and unprofitable reports.
More about Checklist

"Staging Diva Sales Script: How to Avoid the Free Estimate Trap and Turn Homeowners into Home Staging Customers in One Phone Conversation" by Debra Gould is THE script she used to go from zero to $10,000 a month in sales within two years. Learn word for word what she says when a homeowner calls and why she never does free estimates.
More about Sales Script

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