California Interior Designer finds success as home stager

It wasn’t until Interior Designer, Linda Scaglione, found herself in the midst of Southern California’s housing collapse that she became desperate to find a way out of the sinking retail side of design.

When a friend suggested that with her skills she should consider getting into home staging, Linda made the decision to take the Staging Diva Home Staging Business Training Program.

What Linda’s friend knew was something Linda hadn’t realized at the time.

In poor economic times, nobody is spending money on frivolous things like interior design. But, with people being forced to sell their homes and wanting to keep all the equity they possibly can, they are willing to invest in a designer who is skilled in home staging.

By taking her talent and experience in interior design and combining them with the business knowledge she gained by taking the Staging Diva Program, Linda was setting herself up for great success.

Linda’s home staging business is called Haute Decors. Marketing primarily to the real estate industry, Haute Decors is known for updating existing cabinetry using decorating painting as well as providing home staging services.

Her first project after reinventing herself as a home stager saw Linda staging a condo that then sold within 24 hours! On top of that, it sold for more money than many other units in the same condo development.

The remarkable success of that project led to Linda being hired to stage a 2.6 million dollar beach home that had been sitting on the market for more than a year. After a kitchen renovation and Linda’s home staging the owner had several pending offers within one week!

About the training she received through the Staging Diva Program Linda says, “It gave me the courage to start my own interior design business specializing in home staging. For anyone wondering if the investment will be worth it, I say ‘Go for it’!”

Debra Gould, The Staging Diva®
President, Six Elements Inc. Home Staging

Debra Gould knows how to make money as a home stager and she developed the Staging Diva Home Staging Business Training Program to teach others how to earn a living doing something they love while helping others at the same time.

Technorati Tags: reinvention as a home stager, home stager, home staging, interior designer, california home stager, haute decors, staging diva, home staging training

Home Staging Resources

“Staging Diva Home Staging Consultation Checklist with Room-By-Room Client Planning Forms” by Debra Gould takes the guess work out of how to do a home staging consultation and lets you fill in the blanks as you go through a home. You’ll learn the techniques and process the Staging Diva has used successfully in hundreds of homes, and how to avoid doing time wasting and unprofitable reports. More about Checklist

"Staging Diva Sales Script: How to Avoid the Free Estimate Trap and Turn Homeowners into Home Staging Customers in One Phone Conversation" by Debra Gould is THE script she used to go from zero to $10,000 a month in sales within two years. Learn word for word what she says when a homeowner calls and why she never does free estimates. More about Sales Script