Staging Diva Graduate, Patricia Ebrahimi, owner of Show-Smart!, is proving over and over again in Washington DC that home staging works.
In the month of May, Patricia staged five properties that sold in record time in her “slow” real estate market.
After staging two renovated historic row houses, they each sold for full price the first day after they were staged. One had been on the market for more than two months without any traffic.
This successful streak continued when Patricia staged a town house owned by desperate young sellers who were thrilled to accept an offer that came in within a week of staging. “This town home needed only two chairs, a table and lots of accessories to bring out its good features and bring on the buyers,” said
Patricia.
Realtor, Marc Dosik, was thrilled with Patricia’s work when she staged an outdated property he had listed and it sold within a week for full list price. He said, “Patricia convinced the (elderly) sellers to remove even more outdated décor than I could. She first set them at ease, complementing their good taste when they decorated it in 1987. Then, speaking with the authority of an objective expert, Patricia explained the logic of appealing to the age of the average buyer in 2009.”
Patricia was also hired to stage a very small vacant ground level condo which had been on the market for over a year with no traffic and no offers. After staging, this hard-to-sell condo sold in 6 weeks at almost full price.
“The Staging Diva® Home Staging Training Program gave me the confidence to start my business and to charge enough money to make it worth my time and energy,” says Patricia. She adds, “Debra provided me with the business framework and marketing strategies to get the business going and make it work. I had the talent, but had never started or run a business of my own. With Debra’s instruction, I was off to the races.”
It’s great to read continued proof that home staging works even in a slow real estate market. If you have experienced success like this please write me so I can feature you in an article like this one.

Debra Gould, The Staging Diva®
President, Six Elements Inc. Home Staging
Debra Gould developed the Staging Diva Training Program to create opportunities for others to grow their own profitable home staging businesses. There are currently over 1000 Staging Diva Graduates around the world.
Technorati Tags: proof home staging works, slow real estate market, staging diva, debra gould, show-smart!, home staging business, home staging training

I have a home staging project for a client in Cincinnati, Ohio. This home will be listed within 30 days and is currently vacant and undergoing renovations. This 2400 square foot home will have a list price of approximately $190,000. For the right home stager, this project is a great opportunity to completely transform a space bringing in all new furniture, art and…
Continue reading
Staging Diva Graduate, Kay Keeton, operates a
home staging business in Dallas called Star Stager and she’s helping her clients sell fast and for higher than average prices even in a slow real estate market.
Kay’s recent home staging project was a property that had been rented and needed quite a few cosmetic touches to sell…
Continue reading

I’ve heard people suggest home staging is actually a deceitful practice because it is meant to disguise real problems, but this is not the case.
Home staging is about letting a home’s best features shine through, not hiding serious problems that need to be addressed.
The entrance of this home says "fixer-upper" because of all the junk…
Continue reading

Nora Lakey's story should be enough encouragement for anyone on the fence about
becoming a home stager to go for it.
Nora wrote to tell me she had finally completed the final course of the Staging Diva Home Staging Business Training Program and shared her amazing success story with me.
Last June, Nora started taking the Staging Diva courses, one…
Continue reading
If you've never had to move with kids, it's important to understand how stressful it is for a young family to sell their home. A child's schedule is thrown off when showings coincide with bedtimes or meals. Cleaning and packing are extremely difficult to do around children and there are tons of other details that are all harder to take care of with kids involved than without…
Continue reading

All graduates of the
Staging Diva Training Program are asked to complete a survey about their training and I am especially proud of the results I've been seeing of late. There's one statistic in particular I feel is important to share:
20% of those who enroll in the Staging Diva program have already completed a training program…
Continue reading

If you've already dreamed up a name for your
home staging business but are nowhere close to building a website for it, you should still purchase your company name and your given name as domain names if they're available.
In fact, whether or not the domain name is available is often a deciding factor in what someone decides…
Continue reading

Staging Diva Graduate Patricia Ebrahimi of
Show-Smart! Home Staging in Washington DC is the featured home staging expert in the Washington Post providing her real estate staging tips to home sellers.
Patricia, who started her company in 2005 writes, "Things are great for in DC for…
Continue reading

When you're staging a home, don't neglect the hallways of a home because they're the paths that lead people through the house. It's also a great opportunity to leave a strong impression with prospective buyers because most people don't bother doing anything with the hall before they sell.
Here are a few tips to keep in mind when you're staging…
Continue reading