| Here's where you'll find a summary of the latest information on Staging DivaŽ Training programs and services.
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| Staging DivaŽ Recorded Courses |
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Course 1 - Cash in Decorating Homes to Sell
• What is Home Staging
• Top 5 reasons Home Staging works
• 7 reasons this is a growth business and what that means for you
• 4 key factors affecting how you work with a Home Staging client
• Services you can offer as part of your Home Staging business
• Key factors to consider when starting a Home Staging or House Fluffing business
• Overcoming the hurdles of starting your own business
• Top 5 Survival Strategies for being your own boss (Debra's been an entrepreneur since 1989!)
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US $ 249.00
Downloadable Course Recording + Full Notes
(sent to you by email) |
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Course 2 - The Business of Home Staging: What you Need to Start and How to Grow
•Ideal traits/background for being a Home Stager
• What you need to get started
• What you need to grow
• Why you should register a business
• Why there's no such thing as staging "accreditation"
• The 4 best ways to build trust and credibility as a Home Stager
• How to charge for your services (learn what others across North America charge and what's wrong with their pricing strategies)
• Pros and cons of owning a Home Staging inventory
• Top 10 low budget ways to grow your Home Staging business
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US $ 249.00
Downloadable Course Recording + Full Notes
(sent to you by email)
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>> More Details
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Includes $45 bonus:
Staging Diva® Home Staging Consultation Checklist with Room-by-Room Client Planning Forms
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Course 3 - Taking the Mystery out of Home Staging Consultations (includes bonus Home Staging Checklist)
• How to turn a potential buyer into a paying client
• Avoiding the "free estimate trap"
• What to wear and bring to a Home Staging client consultation
• How to start your client meeting
• What to look for and how to communicate that effectively without offending your clients
• Who moves what and when, and other Home Staging mysteries
• House showing survival tips to build your client relationship
• Don't chase your money: How to get paid on the spot
• How to end the meeting and pave the way for future sales
• The final visit: essential ingredients for your Home Staging "tool kit"
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US $ 249.00
Downloadable Course Recording + Full Notes
+ BONUS HOME STAGING CHECKLIST
(sent to you by email) |
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Course 4 - Staging Diva® Sales & Marketing Secrets to Boost your Home Staging Business
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Defining what success means to you and how that relates to what marketing strategies you might use
• How the buying cycle works
• Overcoming the top 5 reasons someone won't hire a Home Stager
• The key questions you must answer before someone will buy
• How to reach your 4 key target audiences (yes, there are four!)
• What you should know about each audience
• Building your web presence and learning about search engines
• Pricing strategies to work less and earn more
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US $ 249.00
Downloadable Course Recording + Full Notes
(sent to you by email)
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>> More Details
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Course 5 - Over 30 More Ways to Make Money in Home Staging
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What is an alliance?
• How alliances make money for you
• Alliances vs. Partnerships
• 6 key reasons to form an alliance
• 4 key ingredients to look for
• How to find alliances
• How to negotiate a win/win situation
• Staging Diva Alliance Assessment Scorecard to evaluate candidates
• Wrap up questions from the Staging Diva Training Program
• Invitations to Graduate only programs and ongoing support services
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US $ 249.00
Downloadable Course Recording + Full Notes
(sent to you by email)
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>> More Details
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| SAVE $270
with 5 Course Package
Graduation Certificate and marketing material are mailed to you within 30 days of ordering the full Staging Diva® Program
All Staging Diva Graduates get art to put on their websites or use in printed materials. Two formats and 4 sizes of Graduate Badges to choose from!
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Course 1 through 5 - The Complete Staging Diva® Home Staging Business Training Program
This is the quickest and cheapest way to get the Staging Diva® Training Program and all the benefits that come with being a Graduate. All your materials are sent to you by email as soon as you order. 90% of students who sign up for one course end up taking all five, so we give you the opportunity to save $270 with this package.
Here's what you get:
- All 5 of Staging Diva Home Staging Training Courses (notes and recordings)
- Cash in Decorating Homes to Sell
- Business of Staging: What you need to start and how to grow
- Taking the Mystery Out of Home Staging Consultations
- Sales & Marketing Secrets to Boost Your Staging Business
- Over 30 More Ways to Make Money in Home Staging
Plus these 2 checklists included FREE:
- Staging Consultation Checklist with Room by Room Planning Forms
- Home Staging Business Quick Start Checklist
You save $270 with this package, compared to buying everything individually. If you order a single course and then decide to take all 5 you won't get this discount!
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US $ 995.00
5 Downloadable Course Recordings +
All Notes, 2 Bonus Checklists
(sent to you by email)
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>> More Details
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| Home Study Kit
delivered by mail
Graduation Certificate and marketing material are mailed to you within 30 days of ordering the full Staging Diva® Program. Graduate Badge art sent to you by email.
Limited time added bonus:
This bonus question and answer CD valued at USD $95 is only available with the Home Study Kit.
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Course 1 through 5 - Staging Diva® Program Home Study Kit
With this package you get the full Home Study Kit mailed to your home. In the box you'll find all your course notes, workbook and two checklists in an attractive tabbed binder, plus a matching CD media case containing 11 CD recordings.
Here's what you get:
- All 5 of Staging Diva Home Staging Training Courses (notes and recordings)
- Cash in Decorating Homes to Sell
- Business of Staging: What you need to start and how to grow
- Taking the Mystery Out of Home Staging Consultations
- Sales & Marketing Secrets to Boost Your Staging Business
- Over 30 More Ways to Make Money in Home Staging
Plus these 2 checklists included FREE:
- Staging Consultation Checklist with Room by Room Planning Forms
- Home Staging Business Quick Start Checklist
Plus these added BONUSES:
- Workbook: Planning Notes, Worksheets and Scorecards (value $95)
- 60 minute Question and Answer CD (value $95)
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US $ 1295.00
(plus shipping and handling)
(sent to you by mail)
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OR 3 Easy Payment Option
Only 3 payments of US $495 each (total cost $1485)
(plus shipping/handling charged with first payment)
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>> More Details
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Checklists, Scripts and eCourses
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Staging Diva® Home Staging Business Quick-Start Checklist
Starting a new business is scary. There are so many things to consider and so many steps to take. Sometimes just trying to figure out what to do first can be overwhelming. This quick start guide to the first 20 steps you need to start your home staging, house staging, real estate staging business will keep you focused and organized.
You get this as a FREE bonus when you sign up for all five courses of the Staging Diva Home Staging Training Program.
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US $ 20.00
Checklist
(sent to you by email)
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14 Marketing Ideas to Rev Up Your Home Staging Business
If you don’t put focussed effort into marketing your business, nobody will ever know how talented you are as a home stager. This special report takes the mystery out of marketing by giving you 14 no-cost and low-cost ways to start promoting your business right now. Any of these ideas will rev up your business by helping you attract new clients.
Home staging and business expert Debra Gould has written 14 pages of inspiring ideas that you can act on immediately, without feeling like you need to write a whole business or marketing plan first.
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US $ 20.00
Special Report
(sent to you by email) |
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7 Massive Mistakes That Can Kill Your Home Staging Business and How to Avoid Them
In this 17 page special report by home staging expert Debra Gould, you'll learn how to avoid the 7 massive mistakes that can:
- be devastating to your business
- cost you referrals
- tarnish your reputation
- cause financial ruin
- or all of the above!
Useful tips for both new home stagers and those who have been in the business for a year or two.
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US $ 20.00
Special Report
(sent to you by email)
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Staging Diva Chronicles Volume 1: 12 Home Staging Articles You Can Use for Your Own Promotion
Save yourself countless hours of research and writing by using these articles to promote your services or to teach others about home staging. All you need to do is copy and paste the content into your own newsletters, blogs or even your website following the instructions provided in this special report.
Written by Debra Gould, The Staging Diva, some of the 12 article topics include:
- How home staging can help homeowners facing foreclosure
- Helping real estate investors maximize their profit
- Mistakes homeowners make when hiring a home stager
- Why home staging is an essential marketing tool for real estate agents
- How to turn a house into a hot property
- Tips to hiring a professional home stager
- Why you should hire a professional home stager
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US $ 39.00
Special Report
(sent to you by email)
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Home Staging Consultation Checklist with Room-by-Room Client Planning Forms
This is two products in one! The Home Staging Consultation Checklist includes:
- considerations before your house staging appointment
- what items to bring to your client appointment
- important considerations as you start your client meeting
- the process to follow during your meeting
- what items to consider both inside and outside the home
- how to conclude your real estate staging appointment and get paid
The Room-by-Room Client Planning Forms are ready for you to customize with your own logo and contact information on the front page, then you photocopy the rest and you have a professional looking and thorough room by room plan to fill in as you do your consultation and leave with your clients at the end of your meeting.
You get this product as a FREE bonus when you sign up for course 3 of the Staging Diva Home Staging Training Program.
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US $ 45.00
Checklist with Room by Room Forms
(sent to you by email)
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Staging Diva® Sales Script: How to Avoid the Free Estimate Trap and Turn Homeowners into Home Staging Customers in One Phone Conversation
Home staging expert Debra Gould, The Staging Diva® has personally staged hundreds of homes without ever going to visit a prospective client to do a free estimate (even though she is surrounded by other stagers who do).
In this unique product, she takes you behind the scenes to discover exactly what she says to homeowners when they call and say: "I'm thinking of having my home staged, what does it cost?" or "I'm thinking of having my home staged, can you come over for a free estimate?"
This Sales Script took Debra from zero business to earning $10,000 a month staging homes in her second year in business. You're about to learn what she says to prospects word for word to help them understand the value of her services and book a paid meeting with her!
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US $ 59.00
Sales Script
(sent to you by email)
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Staging Diva® Home Staging Business Booster I eCourse
This eCourse will help keep you moving forward in building your own home staging, house fluffing or real estate merchandising business. Have you had trouble staying focused?
Internationally recognized home staging expert Debra Gould shares weekly tips and tasks for you to complete in this 21 week eCourse that's delivered to you by email.
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US $ 40.00
Weekly eCourse by email 21 weeks
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eWorkbook and eBooks
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Staging Diva® Business Training Workbook:
Planning notes, worksheets and scorecards to start and grow your business with confidence
The Staging Diva Training Program Workbook is filled with a 100 pages of activities to help you stay organized and moving forward in a step-by-step fashion.
The exercises and tasks are based on the five courses in the Staging Diva Training Program. That's where you'll find all the background explanation and thinking behind the activities in this workbook.
Nothing in the workbook is "make work." It's all geared towards helping you plan your business and focus on your priorities with fill-in-the-blanks worksheets, exercises, checklists and more.
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US $ 95.00
E-Workbook
(sent to you by email)
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>> More Details and Table of Contents
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Staging Diva® Ultimate Color Guide: the easy way to pick colors for home staging projects
Internationally recognized home staging expert Debra Gould shares specific color names and numbers for you to choose from when staging a home. These are her favorite paint colors after decorating hundreds of homes to sell, and seeing what colors work best under different lighting conditions. You'll also learn when and how to discuss color with your clients, 30 tips for choosing the right colors and more.
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US $ 75.00
E-book
(sent to you by email)
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>> More Details
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Staging DivaŽ Ultimate Portfolio Guide: Winning clients with the perfect home staging portfolio
Home staging expert Debra Gould gives you the steps to creating a winning home staging portfolio; from how to write about yourself, get a great logo, take before and after photos, and more. A "portfolio" is a key tool in presenting your talents to the world and can make all the difference in whether you're successful as a home stager or not.
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US $ 75.00
E-book
(sent to you by email)
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>> More Details
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Staging Diva® Ultimate Design Guide: Home Staging Tips, Tricks and Floor Plans
When you’re confident you can stage any room in any home, you’ll be able to take that time and energy you’d normally spend worrying about what to do and focus it on building your business instead.
This must-have resource for home staging professionals tells you exactly what to do in every conceivable home staging scenario. The Staging Diva boosts your design confidence as she takes you room by room with tons of tips and tricks delivered in an entertaining, conversational format. Lots of accompanying photos and sample floor plans will help you visualize and learn all the staging design concepts.
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$ 75.00
E-book
(sent to you by email) |
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Home Staging Business Coaching
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One-on-One Home Staging Business Accelerator Coaching
Do you want to make MORE money doing what you love? Do you crave the freedom of having your own business and giving up working for someone else? Are you feeling stuck and uninspired?
Home staging expert Debra Gould, The Staging Diva®, answers your business questions and coaches you through whatever challenges you face as a home stager.
You have 6 months to use your time and you can split it into a number of individual phone appointments from 15 to 60 minutes in length.
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US $ 300.00
One Hour Business Coaching
with Debra Gould
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>> More Details
NOTE:
If you order the five course training program package you will be invited to add the Accelerator Upgrade which gives you one full hour of one-on-one business coaching for half the price.
A $150 savings!
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Other Services
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Staging Diva® Dispatch
If you ordered the Free Staging Diva Quiz, then you already have a FREE monthly subscription to Staging Diva® Dispatch. Debra's personal newsletter about the home staging business is filled with tips to keep you inspired, enhance your success, book reviews, articles about staging and more.
Now you know you can read past issues online. And, once you're a Staging Diva® Graduate, if you send Debra your success stories to be featured, she'll help build your Internet profile by including you in an article on this site.
 Read more at StagingDivaDispatch.com
Sign up for the FREE Staging Diva® Quiz to see if home staging is right for you and get a FREE bonus subscription to Staging Diva® Dispatch.
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Staging Diva® Home Staging Art Shop
You can order art online that's been personally selected by home staging expert Debra Gould.
She's created galleries for every room in the home and given you a convenient way to make money renting out your own collection of art for home staging.
Learn more about the Staging Diva® Home Staging Art Shop
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Home Staging Business Report
This "blog" (short for web log) by home staging expert Debra Gould is the place to read additional information to help you grow your staging business. You're invited to add your comments to any story which is another way to boost your exposure on the Internet.
You'll also find Home Staging Help Wanted articles posted here!
Learn more and subscribe to be alerted about staging project postings
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Programs exclusively for Graduates of the
Staging Diva® Home Staging Business Training Program
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The Staging Diva® Directory of Home Stagers
Once you're a Graduate of The Staging Diva® Home Staging Business Training Program, you are eligible to participate in the Staging Diva® Directory of Home Stagers. Package includes building your profile page using copy you supply, cropping and retouching your images and creating all the meta tags and page descriptions to help search engines find you. You can also have a FREE company brochure based on your listing! Choose the hosting package that's right for you.
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US $ 395.00
Directory Listing + $135/3 Month Hosting
(Quarterly hosting fee billed 7 days from when you order and every 90 days thereafter.)
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OR Annual Hosting with FREE brochure for your company!
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US $ 395.00
Directory Listing + $450/Annual Hosting
(Annual hosting fee billed 37 days from when you order. Total savings with this package $135 or 25% in first year because you get three months free.)
BONUS: Annual hosting includes FREE brochure about your company with download link from your profile page!
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>> More Details
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NEW! Mini Directory Listing - Save $300 when joining
If you already have a complete website of your own (a stand alone site, not part of another company's website or directory), you might consider a Mini Listing in the Staging Diva Directory of Home Stagers.
It's not as strong for selling your services as a complete Profile Page, but a Mini Listing does give you the considerable benefits of being part of the high traffic, well promoted Directory.
Since there is less involved on our end to build this Mini Listing, the cost to join is only $95. Choose the hosting package that's right for you.
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US $ 95.00
Mini Listing + $135/3 Month Hosting
(Quarterly hosting fee billed 7 days from when you order and every 90 days thereafter.)
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US $ 95.00
Mini Listing + $450/Annual Hosting
(Annual hosting fee billed 37 days from when you order. Total savings with this package $135 in year one, it's like getting 3 MONTHS FREE!) |
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The Staging Diva® Network Membership
Graduates of The Staging Diva® Home Staging Business Training Program can join The Staging Diva® Network OnLine Discussion Group. This is a great way to have ongoing support and feel connected with others going through similar experiences! Members log in any time day or night to contribute to discussions, ask questions or post their comments. Password protected. Includes searchable archive of past discussions— an excellent resource base.
For a limited time, get one month FREE when you sign up for only $60 for three months.
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US $ 60.00 (three months + one month free)
On-Line Discussion Group Membership
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Staging Diva® Dialog - LIVE Monthly Q & A Calls
Once you've completed the Staging Diva® Training Program, you can join Staging Diva® Graduates LIVE on the phone every month and have your business questions answered personally by internationally recognized home staging expert Debra Gould. Whether you choose to attend live or not, you'll get a downloadable recording within 24 hours of each monthly call. Learn from fellow Graduates' questions too. Held the third Thursday of every month at Noon eastern/11 AM central/10 AM mountain and 9 AM pacific time.
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US $47.00 (special introductory offer)
Monthly Live Call + Recording
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