It’s amazing to me how many home stagers complain that they can’t find customers and at the same time I get hundreds of emails and calls from real estate agents and homeowners frustrated by the difficulties of locating a home stager in their area.
Some days it feels like I’m doing nothing but playing matchmaker for both sides. That’s why I created The Staging Diva Directory of Home Stagers. It’s one of the most effective ways of being found by homeowners and agents actively looking for home stagers.
That’s a more appropriate audience than you’ll reach sending out mass flyers or placing an ad in the local paper.
Less than 3% of any population is ready to buy home staging when you’re promoting it. That’s why mass advertising doesn’t work!
When you advertise on a well targeted web site that’s getting traffic from people actively looking for a home stager, it’s entirely different than mass marketing because you’re reaching people who already want a home stager. That’s entirely different than trying to explain what home staging is and why they need it and THEN explaining why you’re the right person for the job.
With your own Profile page in The Staging Diva Directory of Home Stagers, your chance of being found by the right people dramatically increases. And, you’ll be seen by reporters looking for new sources to interview.
Right now you can join the Staging Diva Directory for only $395; which includes building your Profile page, search engine copy, links, etc. For $45/month (less than the cost of a Yellow Pages ad), I’ll host your Profile page on StagingDiva.com, a high traffic home staging website.
Debra Gould, The Staging Diva
President, Six Elements Inc. Home Staging
With an MBA in marketing and hundreds of home staging clients, internationally recognized home staging expert Debra Gould, The Staging Diva, is uniquely qualified to train others how to promote their home staging business.
More about The Staging Diva Directory of Home Stagers
Technorati Tags: home staging, home stagers, house staging, real estate staging, real estate staging business, home staging marketing, The Business of Home Staging, home staging training, home staging business, Directory of Home Stagers, staging diva, Debra Gould
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{ 2 comments… read them below or add one }
Debra, As I already have a page with your directory and the renewal is coming up…could you please tell me what the renewal cost is and if that includes changing photos and/or text. Thanks.
You can renew your directory listing for a full year for only $450 or pay $45/month (less than the cost of a Yellow Pages ad!). So if you prepay the year, it’s like getting two months free!
You can replace all of your photos and captions at any time for $75 or submit new text for the body of your page for $125.