Comments on: Don’t let fear stop you from marketing your home staging business

By: Debra Gould, The Staging Diva

Debra Gould, The Staging Diva — Mon, 16 Nov 2009 20:20:24 +0000

While it's always tempting to compete on price, and it may give your sales a boost in the immediate term, in the medium and long term it will not serve you well because you'll get burned out and quit before you make a real living. I encourage you to read "Home Stagers, it's not all about price" here.It is natural for every business to go thru busy and slower periods and there is definite seasonality to home staging. Read more about "the seasons of home staging" here.What's key is that you maintain your marketing at all times and that you continue to educate your potential market about the value of what you do.Recession or no recession, the people with money still have money and when they need to sell their homes they need our services. Theaters are packed, many hotels have been doing a booming business, I see crowded restaurants in every city I've visited this year and there are still line ups to buy whatever the latest "hot" thing is. When people know about you and understand what you can do for them, and they really need your services, they WILL find the money to pay for it.

By: Debra Gould, The Staging Diva

Debra Gould, The Staging Diva — Mon, 16 Nov 2009 20:10:06 +0000

Jill, this blog is filled with free tips for marketing. In addition I offer these products which go into more detail:14 Marketing Ideas to Rev Up Your Home Staging Business - $20 special report Staging Diva Sales and Marketing Secrets to Boost Your Home Staging Business - $249 two hour audio course with accompanying detailed study notes

By: Debbie Fiskum, The Home Decor Genie

Debbie Fiskum, The Home Decor Genie — Sat, 14 Nov 2009 06:14:34 +0000

I, too wish I had the “problem” of being too busy. The market is feast or famine right now so when clients call, I accomodate them! They are also looking for the best price and VALUE for their money. They are not willing to pay a higher price for me, when they can find several other stagers who are good, and willing to lower their price.

Am I the only one who is competing against others on price?

By: Kay Keeton

Kay Keeton — Fri, 13 Nov 2009 12:07:50 +0000

It’s really easy to let life get in the way of your marketing. Thanks for the “reminder” to get back on the fast track.

By: jill monczunski

jill monczunski — Wed, 11 Nov 2009 17:53:34 +0000

I absolutely agree with your marketing, marketing, marketing concept. I have always said marketing is not my strong suit. Any suggestions?

Staging To Sell
Home Staging For Sellers . Interior reDesign . Interior Design
231.690.0398
http://www.staging2sell.com
jill@staging2sell.com
JIll R. Monczunski
President/Designer
Michigan USA

By: Donna Dazzo, Designed to Appeal

Donna Dazzo, Designed to Appeal — Wed, 11 Nov 2009 13:33:20 +0000

Debra, I only wish I had this problem! In this economy, business is down not just for me but for other stagers as well, at least in my metro area. Home owners and builders just don’t want to spend money this year. One successful home stager whose business was also down said earlier this year, “I guess I’m going to have to start marketing”. I don’t know how her business has been since then because I haven’t seen her, but here is an obvious example of someone who was always busy, thought she never had to market and then had to play catch up when business started to decline. I know we are all pressed for time, but it seems to me like you can never stop marketing, even when you’re busy.