Comments on: Do your home staging rates belong on your website?

By: Adam Luttrell

Adam Luttrell — Wed, 27 Jan 2010 05:00:29 +0000

Couldn’t agree more, don’t discount, don’t promote every package you have online. Keep some things close to your chest.

I share my “starting from” prices that are indicative only and give the client some idea of what they are in for. Doing this serves a number of purposes:
a) it weeds out those not really interested in the service based on price
b) it means those that do call are more genuine and more likely to convert.

Cheers

Adam

By: Debbie Fiskum, The Home Decor Genie!

Debbie Fiskum, The Home Decor Genie! — Tue, 26 Jan 2010 23:04:55 +0000

Good advice, Debra. Through your training, I knew that it wasn’t a good idea to advertise prices. It’s tempting to do so when the market it slow and you don’t have enough work! However, I’ve learned to talk about the benefits of staging a home to sell and letting them know that home stagers vary greatly!

Debbie Fiskum, The Home Decor Genie!

By: Antonia Banewicz

Antonia Banewicz — Tue, 26 Jan 2010 22:33:42 +0000

I agree. You have to understand the client’s needs and prove the value of your service before discussing price. You discuss price up front, you lose.

By: Patricia Ebrahimi

Patricia Ebrahimi — Tue, 26 Jan 2010 22:20:25 +0000

I think of Professional Home Staging services as being analogous to legal services. You don’t usually think of price shopping a lawyer’s services when his advice is key. Instead the search is for a qualified, competent representative. Well, selling probably your biggest asset is VERY key to most people. It is therefore, quite important to evaluate competence over price, and putting price out there will, I agree with Debra, lead people to focus on that instead, which is a disservice to our clients in that it distracts them from our more important service, our talent. Talent is what we have to offer, talent that gets our clients the result, a successful, timely sale of their property. Rather priceless, all things considered.

By: Sveta Melchuk

Sveta Melchuk — Tue, 26 Jan 2010 18:33:25 +0000

I fully agree – I discuss the services on my website and give an idea of what it could cost but I don’t give exact prices. I do sell my expertise over the phone and, as each project is different, I believe I can better sense and adjust to each client’s needs after I have evaluated their situation. thanx!