I was asked in an interview what the key factors are to becoming a successful home stager. Surprisingly, I don’t think it’s really much different than any other business.
Here are 4 key factors that will help you become a successful home stager:
1. Consistent Marketing of Yourself… Read More →There are so many creative people who dream of becoming a home stager.
Yet they think it’s too late to try something new, or they under value their own talent.
I’ve learned from the many Staging Diva Grads in their 50s, 60s and 70s that it’s never too late, as long as you still… Read More →
So many studies of people in their last years say that one of their deepest regrets is for the paths not taken.
That one day they woke up and it was too late to become what they might have been.
I think that’s a tragedy because we really have only one life and it should be ours. Not lived purely… Read More →
I’ve been writing about the business of home staging and coaching and mentoring home stagers since 2002.
That was even before I launched Staging Diva as an education and training company in 2005. I was getting overwhelmed by the number of creative and struggling home stagers who … Read More →
I toured a beautifully staged home that went on the real estate market today. Brand new, never lived in. This smart builder knows home staging is important.
The asking price, just under $2 million.
Now in many cities that amount will buy you a grand estate with lots of land. Not here. Even… Read More →
All this talk of following your passion is really stressful, especially when you’re a creative person with lots of interests.
It seems to presume that we were all born with one singular passion, or one true mission in life.
That our lives will be a failure if we don’t find it.… Read More →
It’s totally natural to be nervous about your home staging talent, especially at the beginning of your career as a home stager.
Most aspiring home stagers have asked me, “What if I don’t know enough about home staging to really make a difference in someone’s home?”… Read More →
This morning I woke up totally overwhelmed by a big business project I have ahead of me, which includes redesigning and rebuilding one of my largest websites.
Suddenly, none of the details seemed fun. I just wanted to run away and live on the cute little house boat I saw online two nights… Read More →
It’s so totally absurd that a home seller will put their life on hold for year or more, and only then reach out to a home stager.
Perhaps it’s because they don’t know such an option exists.
Or perhaps their real estate agent never suggests home staging.
It’s quicker… Read More →
There’s nothing like a rave review from a home staging client to help you convince potential clients about what you can do for them.
But what if the home staging testimonial you receive sings your praises but does it in such a long-winded way, you’re not sure you can use it?
Naturally… Read More →
