Home Staging in Slow Economy – Staging Diva Business Report

Home staging is a growing industry in this slow economy and real estate market. Learn how you can take advantage and make money as a home stager.

Choosing Home Staging Courses: 5 Money-Wasting Mistakes To Avoid

Creative types getting into the home staging industry often get sucked into wasting hundreds if not thousands of dollars on training by making these 5 common mistakes. Here’s what you want to watch out for: 1. Taking home staging courses from someone who has never been a successful home stager. This is especially common because [...]

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5 Secrets Real Estate Agents Need to Hear From Home Stagers

Home stagers often get frustrated in their home staging marketing efforts to real estate agents. An Ottawa home stager summed up many of our frustrations with this comment on Facebook: “Answer me this….why are real estate agents so cheap they don’t care about VALUE & RESULTS they only care about the cost?!” The shortest answer [...]

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Home Stager and Santa’s Little Elf

As a home stager you have many creative talents that can help you make money, especially during the holiday season when there are fewer home sellers looking for our home staging services. Staging Diva Graduate, Monica Bunde of Create Home Staging takes her staging hat off at this time of year and promotes her services [...]

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Home Stagers Make Extra Money with Holiday Decorating

Home stagers, the holiday season is definitely upon us and this means a gradual slow down in your home staging business over the coming weeks. A great way to bring in extra money at this time of year is with holiday decorating. A TV News producer contacted me to appear on camera this week with [...]

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Home Stagers Demonstrate Staging Expertise With Real Estate Agents

This is part 2 of a feature on home staging marketing strategies, where home stagers learn how to promote their services to real estate agents at an open house. In part 1, I discussed your first objective in using this home staging marketing strategy which was: initiating and starting to build your relationship with the [...]

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Home stagers, know how short sales can help you grow your business?

Home stagers are noticing that home values have dropped significantly in many areas of North America with “short sales” becoming more common, although they still represent only a fraction of all listings. A short sale occurs when (as defined in the Home Staging Glossary by Staging Diva) a lender agrees to allow a homeowner to [...]

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Home stagers, people haven’t stopped spending

Many aspiring home stagers are reluctant to start a business because they claim that nobody will spend money on home staging in this economy. However, the National Retail Federation (NRF) has released statistics saying that American consumers plan to spend more than $447 billion dollars today – the day that has become the unofficial launch of [...]

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Home stagers make more money than real estate agents

I read a post on Active Rain a few weeks ago written by a real estate agent fed up with people trying to work out his paycheck by multiplying the price of a house he was selling by 6%. Everyone assumes he must be filthy rich and he said in his post that many agents [...]

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Make Money as a Home Stager

A home stager will struggle to make money when they don’t charge enough for their staging services. Here are 3 tips to help you establish your home staging fees: 1. Consider all the time you don’t get paid for. If you think $75 or even $200 per hour is too much to charge a client [...]

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Tough Home Staging Competition

I often hear form aspiring home stagers who say, “There are no home stagers in my area, so there must not be a demand for this service.” Just as often, I am told the exact opposite by others, “There are already home stagers in my area. I’m sure there will be too much competition for [...]

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Home stager income and lifestyle changes depend on starting point

Do you imagine yourself scrimping, saving and starving during your first and second year in business as a home stager? While it’s true that you may have to make some adjustments in your lifestyle when you set out to be your own boss, it’s important to remember that it’s all relative to what you were [...]

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